The contact record
Company and person are separate fields. The role and contact source travel with the email. A generic inbox does not silently become a named decision maker.
Before you buy the list,
look inside the record.
One fictional company. Three cumulative levels of research. Each upgrade includes the previous tier. The download combines fields from all three.
f.84FIT / 100
Form & Field
formandfield.example · Home & lifestyle commerce
This example requires Shopify. Klaviyo and Meta Pixel are extra observations, included at no extra charge. Only additional requirements you request increase the price.
JL
Jamie LaneFounder · jamie@formandfield.example
WHY THIS COMPANY
Matches the selected commerce stack. Public resource markers support the observations.
WHAT COMES WITH IT
Company details, source URLs, observation dates, contact attribution and the score rubric.
Evidence and unknowns travel with every record.
Fictional company, person, score and addresses to demonstrate the format. No scan or deliverable is represented here.
Delivered to your email.
Your accepted order is delivered by email as a CSV with the supporting evidence or dossiers included in your chosen tier. Files arrive as attachments, or through a private download link in the email when the package is large.
Preparing your own input? Download the company-list and offer-brief templates.
A format sample, with its limits visible.
Every company, person, email, source URL, technology observation and score in these examples is fictional. The .example domains cannot be used as prospects. No live scan, delivered order or measured performance is represented.
The evidence record
Each technology has an evidence type, source and observation date. Unknown phone, revenue and purchase intent stay empty or explicitly unknown.
The score
The example 84/100 illustrates a rubric result. A real score must explain its criteria and coverage; it is never an 84% chance of a sale.
The interpretation
Company intelligence adds general context. Your-offer intelligence relates that context to the buyer’s offer, including reasons to qualify or disqualify.
Fields you can bring into your workflow.
| Field group | Examples | How to read it |
|---|---|---|
| Identity | record_id, company_name, domain | One company record; a stable reference for corrections. |
| Contact | contact_name, contact_role, work_email, contact_source_url | Keep person, employer association and source together. |
| Observation | technology, evidence_kind, evidence_url, observed_at | A point-in-time observation and its basis. |
| Interpretation | fit_score, rubric_version, company_brief, unknowns | Evidence-backed context with explicit gaps. |
| Offer fit | buyer_offer, offer_fit, suggested_opener | A tailored interpretation, not an assertion of need. |
This combined CSV shows all three tiers together. The $19 Stack leads package includes company, contact, observation and score fields; Company intelligence adds the company brief and general openers; Your-offer intelligence adds buyer-specific analysis. Unknowns remain visible in every tier. Your accepted scope determines the final fields and research depth.
How to interpret contact quality and scores · See an illustrative outreach preview
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